Huawei Mate To Mate

Huawei Mate 20 was the brand's most advanced phone at the time, but to declare that there was more to this AI-enhanced phone than its specs, the brand needed a campaign that brings a human heart to the cerebral machine.​

The brief was to highlight the camera spec that can capture the most sharpest quality image . But sometimes, it's not just how fast or how many life's moments you can capture in your phone, but how much time and care was captured in each of them.​

So we asked director to sends digital 'souvenirs'  via analog mail to his mate​
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Adage Creativity : Pick of the Day

Adman 2019 // 2 Gold, 1 Silver, 3 Bronze
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ROLE: Art Director